Support Children In Need 2017 At Your Local Asda. Exclusive Light Up Pudsey Ears!

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​Asda is supporting Children in Need 2017 with a huge range of fun Pudsey clothing for kids, and even adults. They’ve been partners since 2000, raising over £17m for the charity.

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You can shop this year’s Children in Need merch, including light up Pudsey ears which are exclusive to Asda only.​

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